How a small British caravan firm became one of the UK's biggest producers of leisure vehicles.
Regular Price
£14.99
Online Price:
£13.49
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In stock
ISBN
9781445658872
Starting in 1965, when Swift found success with its early models, this book follows the development of Swift Caravans to the present day, where it has grown into a multi-brand leisure vehicle producer. The author describes the early models, which became popular with distinctive features such as the tri-front window. By the early 1970s, the Swift name had become established and the company started to move into the upper clubman market with the introduction of the Corniche range.
Continuing into the 1980s with a spirit of innovation, Swift improved its designs with wind-tunnel technology and produced lighter tourers alongside the manufacture of coachbuilt motorhomes. The company continued to expand with the acquisition of Cotswold Coachcraft and later Sprite Leisure, Bessacarr, Ace, Award and Autocruise, plus a tie up with US Airstream travel trailers.
The author also covers the latest developments in what has now become the Swift Group, including further brand acquisitions and expansion abroad. Written by an acknowledged expert in caravans, motorhomes and holiday static caravans, this book is an essential guide to a great British manufacturing success story.
Continuing into the 1980s with a spirit of innovation, Swift improved its designs with wind-tunnel technology and produced lighter tourers alongside the manufacture of coachbuilt motorhomes. The company continued to expand with the acquisition of Cotswold Coachcraft and later Sprite Leisure, Bessacarr, Ace, Award and Autocruise, plus a tie up with US Airstream travel trailers.
The author also covers the latest developments in what has now become the Swift Group, including further brand acquisitions and expansion abroad. Written by an acknowledged expert in caravans, motorhomes and holiday static caravans, this book is an essential guide to a great British manufacturing success story.
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